House of Home – the HUGE Australia online store for furniture, homewares, building and renovating products – is coming to life THIS WEEKEND for an exclusive Pop Up event in Melbourne. From March 18 to 20, Melbourne is set to reinterpret how retailers and consumers engage and shop when House of Home takes over star designer Shaynna Blaze’s inner city design studio, Borough of Hawthorn, bringing the online store to life.
There’s a range of rooms specially curated including a bedroom, living room, dining room, home office, gallery and a Bazaar, inspired by Nordic minimalism, industrial eclectic and luxe loft with plenty of bursts of the latest on-trend colours and textures. House of Home co-founder and CEO Stephen Jones says the event is reshaping the way we shop for our homes.
“House of Home is an online marketplace that brings retailers and private sellers from Australia-wide to the one site, so consumers can shop for all brands in the one online destination.
“Our Pop Up store plans to take that concept a step further. People who visit the Pop Up and are inspired with what they see can essentially buy the item on-the-spot from our site and have it delivered to their home.”
“It’s like wandering into someone’s home you really love, and just being able to place your orders as you go. Seeing these products styled in a personal space versus on a shop floor – yet still enabling customers to be able to buy immediately – really takes retail to the next level.”
A fabulous chance to shop brands and collections including Hali Rugs, Canningvale, Pickawall, Simple Form and Norsu Interiors. Take a look at what you can expect below and visit House of Home’s website for all the event details!